Office of Enrollment Management

The Office of Enrollment Management provides leadership to the Offices of Admission, Bursar, Enrollment Operations and Communications, Enrollment Center, Enrollment Research and Analysis, University Registrar, and Student Financial Assistance.

Mission

The Office of Enrollment Management is committed to creating and sustaining a culture of engaged University-wide partnerships to facilitate the design, implementation, and support of highly effective student-centric services. The Office embraces data-driven decision-making to strategically lead and support the full student lifecycle from recruitment through graduation and beyond while optimizing University resources.

Goals

Goals for the 2013–2014 academic year include the following actions:

I. Continue to Advance Enrollment Management’s Functional Identity, Organization, and Culture at Miami
Lead the continued advancement of an enrollment management infrastructure and culture that embraces data-driven decision-making to strategically lead and support the University’s multi-year enrollment planning and related student services, and effectively and efficiently execute the priorities of the University as outlined in the Miami 2020 Plan.

II. Provide High Quality Services that are Efficient, Effective, and User-Friendly that Support the University Community and Beyond

Enrollment management offices provide customer-centric support for faculty, staff, and university administrators through data and services that enable the University to accomplish its academic and administrative goals and objectives. Equally as important, these offices provide efficient, user-friendly, student-centric services that contribute to attracting, retaining, and graduating an academically-talented and increasingly diverse student body.

III. Proactively Manage Undergraduate Enrollment Size and Composition

Meet all enrollment objectives while optimizing University resources and advancing the goals outlined in the Miami 2020 Plan.

 IV. Enhance Miami’s State, Regional, National, and International Reputation through Expanded and Integrated Marketing and Communication Efforts to Prospective Audiences

Aggressively personalize and customize all communication and marketing mediums and better leverage data to intentionally expand Miami’s visibility and best leverage its core value propositions to prospective audiences and key influencers to meet its ambitious multi-year enrollment and related student service goals.

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