Marketing

Students talk with Harman executives during Strategy Works
 Highwire students and executive participants watch final presentations
 A student talks with another in Don Norris' marketing class
 Don Norris collects homework from students
 Representatives from Bain and Company talk with marketing students

This sample plan is for students admitted to business after one year and is intended for students who started at Miami in Fall 2022. If you started at Miami before Fall 2022, please consult with an advisor. This sample plan is a supplement to your Degree Audit Report. Consult with your advisor on a regular basis for individual academic planning.  

IP = Intercultural Perspectives
FYIC = First-Year Integrated Core (BUS 101, BUS 102, ESP 103, BUS 104)

First Year

First Semester
Course Number
of Hours
MTH 141 or 151 5
ENG 111 or Creative Arts 3
Science 3
Humanities 3
Non-Business Elective 2
Total Semester Hours  16
Second Semester
Course Number
of Hours
ECO 201 3
Creative Arts or ENG 111 3
Science w/Lab 4
Diversity/IP 3
Non-Business Elective 2
Total Semester Hours 15

Second Year

First Semester
Course Number
of Hours
ACC 221 3
FYIC 8
ISA/STA 125 3
Non-Business Elective 3
Total Semester Hours  17
Second Semester
Course Number
of Hours
ACC 222 3
ISA 225 3
CSE 148 3
MKT 291 3
Thematic Sequence 3
Total Semester Hours  15

Third Year

First Semester
Course Number
of Hours
MKT 315 3
MKT 325 3
ECO 202 3
MGT 291 or MGT 295 3
BUS 284* 3
Total Semester Hours 15
Second Semester
Course Number
of Hours
MKT 335 3
MKT 345 3
MGT 295 or MGT 291 3
FIN 301 3
Thematic Sequence 3
Total Semester Hours 15

Fourth Year

First Semester
Course Number
of Hours
MKT Capstone 4
MKT Elective 3
BLS 342 3
Global Perspectives 3
Thematic Sequence 3
Total Semester Hours  16
Second Semester
Course Number
of Hours
MKT 395 3
MKT Elective 3
ISA 235 3
Global Perspectives 3
Elective 3
Total Semester Hours 15

 

Departmental Notes:

General Requirements:

  • Must earn 124 hours to graduate; minimum of 52 hours of non-business coursework required.
  • 2.0 GPA overall and 2.0 GPA in business required to graduate
  • FSB students must select a non-business thematic sequence (some exceptions - consult your advisor).
  • Pre-requisite information available in the Miami Bulletin.
  • Diversity courses may meet GMP Intercultural Perspectives.
  • First-Year Integrated Core (BUS 101, BUS 102, ESP 103, BUS 104) satisfies GMP Experiential Learning.
  • BUS/ENG 284 fulfills Advanced Writing

Created by FSB Advising, July 2022