University Communications and Marketing

Branding is an exciting and creative endeavor that embraces all communications and marketing functions. We believe that in order to enhance, grow, and convey the Miami brand, we must make it as easy as possible for members of the campus community to do so as well.

UCM verbally, visually, and vividly champions the distinctive Miami brand in partnership with the campus community, striving to make it as easy as possible for you to do the same and to share our spirit of creativity, fun and enjoyment in our work with you.

LOOK WHAT'S NEW! We are excited to provide the complete guide of identity standards required for University materials and logos, as well as guidelines that show how to work with various elements of the brand.

Identification Standards Manual and Branding Guidelines
(PDF 4.5MB)