Our first-year integrated core class (ESP 103) taken by all FSB students focuses on helping students be more creative in all environments.
Creativity
Creativity and Innovation in the department of entrepreneurship gives students the mindsets and tools to dive deeply into problems to discover bigger and better ideas. We believe that when students have the ability to understand the root customer problem and the tools to think of second, third, and fourth right answers, they achieve true innovation. We also strongly believe that most learning happens outside of the classroom so we energize students to live creative mindsets in the real world discovering how innovation can make everything better.
Creativity and Innovation Highlights Include:
The Summer Scholars Program, a two-week summer business creativity course for high school students to begin learning creativity and innovation tools and foundations
ESP461, a rigorous 3-week creative consulting capstone where students travel to San Francisco and spend a week learning from the world's best innovators.
Creative Consulting in San Francisco
What happens when you take a select group of rockstar creativity students to one of the most innovative cities in the world to do real work for a real client? Big problems are tackled by big ideas.
For the full 3 weeks of j-term, Entrepreneurship students team up to tackle a client project using creative problem solving, design thinking and other applied creativity tools to create innovative solutions. The trip includes a week in the Bay Area where students live and work in the heart of San Francisco.
During the week, students meet with some of the world’s leading creatives and most innovative companies to immerse them in new ways of thinking. At the end of J-Term, student teams present their solutions to the client, who often immediately implement team solutions.
Past clients include ConAgra, Formica, Oros Apparel, Scripps Broadcasting, Caribou Coffee, and CVG Airport.
Contact: Jim Friedman, 529-1440, friedman@miamioh.edu
To be competitive in a new business world where problems must be creatively solved, multiple options explored, numerous solutions prototyped, we need a new teaching model to support the changing employment environment.
American Institute for Innovation Excellence
Farmer School of Business Department of Entrepreneurship
2078 Farmer School of Business
800 East High Street
Oxford, OH 45056
